Because: Tattooing is an odd and beautiful form of art, very interesting and more expressive of sentiment than any other thing. It is more fascinating than costly jewellery, and cannot be lost, borrowed or stolen. It is a memento we can keep through life and retain after death. A sure identification in case of need upon Land or Sea. The Art has been patronized by all Ranks and Classes, including members of Royalty, Nobility and Society, Army and Navy, Sportsmen and Travelers of the World.